Blog

URL Shortener

Long URLs lose clicks. This category covers everything about shortening links the right way custom aliases, branded short domains, expiring links, password protection, and the strategies that turn a simple short link into a trackable marketing asset.

Rebrandly vs HitURL: Which URL Shortener Has Better Features for Less?

By J. Shams in URL Shortener May 19, 2026

Rebrandly's pricing page hits different when you realize you're paying $99/month just to unlock retargeting pixels and decent analytics. If you've been searching for a solid rebrandly alternative that doesn't charge enterprise rates for features that...

Bitly vs HitURL: Honest Comparison for 2026 (Features, Pricing, Free Tier)

By J. Shams in URL Shortener May 18, 2026

Bitly has been cutting its free tier for years. In 2026, free users get 10 branded links per month, no retargeting pixels, no custom QR codes, and analytics locked behind a paywall. If you are shopping for a serious Bitly alternative, you are not...

How to Use a URL Shortener for Email Marketing (Boost CTR & Track Clicks)

By J. Shams in URL Shortener May 17, 2026

Your email open rate is a vanity metric. What actually matters is which links your subscribers click, how often, and what they do next. If you are using raw, untracked URLs in your campaigns, you are flying blind. A url shortener for email marketing...

Geo Targeting Links: Send Visitors to Different Pages by Country

By J. Shams in URL Shortener May 15, 2026

You run one paid ad campaign. Your audience spans the US, Canada, the UK, and Australia. But your landing page only exists in one version, with one currency, one phone number, and one offer. Every visitor who lands on the wrong page costs you money....

How to Track Link Clicks with UTM Parameters and a URL Shortener

By J. Shams in URL Shortener May 11, 2026

Long UTM URLs are killing your click-through rates. A link like utm_source=instagram&utm_medium=paid&utm_campaign=summer_launch&utm_content=story_v2 appended to your destination URL turns a clean post into a wall of text. And yet, if you...

How to Shorten a URL: Step-by-Step Guide With Custom Aliases

By J. Shams in URL Shortener May 10, 2026

A long, cluttered URL loses clicks before anyone even reads it. If you have ever pasted a 120-character link into a social post or email and watched engagement drop, you already know the problem. Learning how to shorten a URL with a custom alias...